New Oriental Education And Technology Group - 1877 Words

When considering the commodification of education, it is important to recognize that education has been progressively commoditized. Commodification is the transformation of goods and services, as well as ideas or other entities that normally may not be considered goods into a commodity. Today, education has to become a commodity for the benefit the unwashed masses. In developed countries, education often embedded in new technology is a key ingredient of commodification. Based on New Media an Introduction, Flew and Smith (2011) the knowledge economy is the buying and selling (of) knowledge(p.189). The knowledge economy presents a picture where education has been commoditized all over the world. Education cannot simply be sold, so for the commodification of education to succeed, it is important to invest in many educational ways. For example, these days scientists invent distance education and online learning. However, knowledge or the technology for production is not widespread, and s o only a few firms operate in the market. New Oriental Education Technology Group is the limited competition in the market. New Oriental provides private educational services in China based on the number of program offerings, total students enrollment, and geographic presence. In this essay, I want to explore the business-model of education, which is influenced by techniques. Education It is important to spell out what is meant by both education and commodification. When it comes to theShow MoreRelatedEssay on Marketing and Promotion at Mandarin Oriental Hotel Group3285 Words   |  14 PagesMarketing and promotion at mandarin oriental hotel group Marketing and Promotion at Mandarin Oriental Hotel Group Contents: 1.Introduction Page 1 1.1 Aim Page 1 2. 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